We work with your team to create solutions to meet your your digital marketing needs. We don't limit you to a predetermined set of services, based on a traditional retainer contract.
This enables your business to be agile and apply whatever tactics are best to meet your goals, even if those goals change.
Choose a subscription of hours and use them however you need to meet your goals. Focus on the areas important to your stategy when they are critial to the plan.
With an all-inclusive monthly subscription, there are no hidden costs or surprise charges. This elminates traditional retainer change orders for "add-on" services or statements of work to cover special projects to meet new marketing needs.
Your subscription plan can "flex" up to cover short-term needs and goals. Then, once the additional needs have been met, simply flex back down to your normal monthly subscription hours.
The table below compares the drawbacks to the traditional retainer model, compared to the benefits of a modern subscription package
Available services included in your monthly subscription. We can use these in any combination to meet your digital marketing strategy
Description: The website serves as the cornerstone of your digital marketing strategy. A well-designed website combines aesthetics, functionality, and usability.
Goal: To create a visually appealing, easy-to-navigate, and conversion-optimized platform that aligns with brand identity and drives actions like sign-ups, purchases, or inquiries.
Description: SEO focuses on optimizing a website to improve its visibility in organic (non-paid) search engine results. This involves keyword research, on-page optimization, technical SEO, and link-building strategies.
Goal: To attract high-quality, organic traffic by ranking higher for relevant search terms, ultimately increasing visibility and brand awareness.
Description: Content marketing involves creating and distributing valuable, relevant, and consistent content to engage and educate your target audience. This includes blogs, videos, infographics, eBooks, and more.
Goal: To establish thought leadership, build trust with the audience, and drive traffic and conversions by addressing customer pain points and interests.
Description: Social media marketing leverages platforms like Facebook, Instagram, LinkedIn, Twitter, and TikTok to promote your brand, engage with your audience, and share content.
Goal: To increase brand awareness, foster community engagement, and drive traffic to your website or landing pages.
Description: Email marketing involves sending targeted messages to segmented lists of subscribers, such as newsletters, promotional offers, and nurturing campaigns.
Goal: To nurture leads, retain existing customers, and drive repeat business by maintaining direct communication with your audience.
Description: PPC uses paid advertising on platforms like Google Ads and social media to drive traffic to your website or landing pages. Advertisers pay a fee each time their ad is clicked.
Goal: To quickly reach a targeted audience and drive immediate traffic, leads, or sales while supporting other long-term strategies like SEO.
Description: Video marketing uses platforms like YouTube, Vimeo, and social media to share engaging video content, such as brand story, tutorials, product demos, and testimonials.
Goal: To capture attention, communicate complex ideas effectively, and drive engagement and conversions.
Description: CRO involves analyzing user behavior and optimizing website elements (e.g., forms, CTAs, landing pages) to increase the percentage of visitors who complete desired actions.
Goal: To maximize the effectiveness of traffic by turning visitors into leads or customers, improving ROI across all channels.
Description: This involves tracking and analyzing data from tools like Google Analytics, HubSpot, or SEMrush to measure the performance of campaigns and understand user behavior.
Goal: To make data-driven decisions that improve marketing strategies and ensure alignment with business goals.
Description: These involve partnerships with affiliates (who promote your products for a commission) or influencers (who share your brand with their audience) to expand your reach.
Goal: To leverage external audiences and trusted voices to build brand credibility and drive traffic or sales.
Description: ORM monitors and manages your brand’s online presence, including reviews, social media mentions, and public feedback.
Goal: To maintain a positive brand image, increase customer trust, and address potential crises proactively.
Description: Mobile marketing focuses on optimizing campaigns for mobile devices, including SMS marketing, in-app advertising, and mobile-friendly design.
Goal: To reach users on the devices they use most frequently, ensuring a seamless experience across platforms.